Welcome to Parable

We are Parable – a Virtual Reality Content Studio & Agency. We are a London-based team sharing decades of award-winning experience from the worlds of TV, film, brands and marketing. We create engaging, narrative-driven experiences designed to capture the hearts and minds of audiences. We are backed by Channel 4’s Growth Fund, The Economist and Stephen Lambert, Chief Executive of Studio Lambert

We Believe

We have a passion for the unrivalled potential of VR to entertain, engage and enlighten, and believe that today’s audiences crave storytelling above all else. Technology and creativity are partners not choices, our 360° experiences are driven by narrative to draw people in and keep them engaged. In our work the immersion is critical to each story - so if it isn’t better in VR, we won’t make it.

Creative Approach

Narrative is at the heart of all our production, whether scripted or factual. We imagine and create VR and 360° immersive content, using both cinematic and computer-generated approaches, while always pushing the boundaries of immersive sound design.

How We Work

We work across entertainment, broadcast, training, education and brand experiences, delivering both content and wider strategic consultancy. We know that VR driven marketing activation is about generating maximum reach, and are expert in content distribution and impact evaluation.


ParableVR Unit 1, Benwell Studios 11-13 Benwell Road London N7 7BL
Telephone: 020 3906 9020Email: info@parablevr.com